What is my organization's unique link?
What does my unique link do?
When customers click on your organization's unique link, they skip the process to search for a charity to support among over 1 million eligible charities. Instead, they're taken tosmile.amazon.com and are automatically asked if they want to support the PTA.
Can I just tell supporters to search for my charity at smile.amazon.com?
Yes. However, that makes it harder for your supporters to find and select your organization. There are over 1 million eligible charities, and customers may end up picking a different organization during the selection process. Sharing your charity link increases the likelihood that customers will select your charity before they start shopping.
Do my supporters have to click on my charity's AmazonSmile link every time they shop?
No. Once customers select your organization, you will receive 0.5% of the price of all their eligible smile.amazon.com purchases, regardless of whether they use your unique AmazonSmile link to return to the site. However, we recommend that you ask your supporters to bookmark and use your link so they don't accidentally shop at www.amazon.com instead ofsmile.amazon.com. Only purchases made at smile.amazon.com are eligible for donations.
What do customers that have already selected a charity see when they click on my organization's unique link?
If someone is already supporting your organization and they click on your unique link, they will simply be taken to smile.amazon.com so they can start shopping. They do not have to re-select your charity. If someone supporting a different charity clicks on your charity link, they are asked if they'd like to switch to support your organization.
How can I share my charity's unique AmazonSmile link with supporters?
Share your unique link on your website, in email, and on social media.
Where can I find my unique link if I forget it in the future?
You can find your unique link on the Marketing Tools page at org.amazon.com. You'll also find other helpful marketing tools including an online banner and social media tools.
If you have any questions about your organization's unique AmazonSmile link, please let us know! Thank you.